Those of us lucky enough to live here know how truly special & unique the south shore is. The combination of natural beauty, anchored by the great lake, the renegade spirit that living up here requires, and sense of place that goes with living in a small, rural community attracts and we’d argue fosters creative, independent-minded folks. It’s thus no surprise that the area has a plethora of artists & craftspeople.

Authentic Superior is a newly-launched nonprofit organization focused on creating a strong brand for the South Shore region & bringing more revenue to the region’s artists, craftspeople, and farmers/food producers.